Fun Theory & Internet Marketing Viral Success

November 24, 2009

Have you ever had the itch to prove your point? The folks at The Fun Theory (an initiative of Volkswagen) have a point to make: You Can Change People’s Behavior for the Better by Making it FUN. As they say “be it for yourself, for the environment, or for something entirely different, the only thing [...]

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Hospitals Embracing Social Media & Networking

November 14, 2009

A growing cadre of hospitals in the U.S. are embracing Social Media and Social Network Marketing — as shown in the graphic below.
This information comes courtesy of Ed Bennett, Director of Web Strategy at the University of Maryland Medical Center, who is gaining renown for his research into the confluence of hospitals, healthcare and the [...]

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United’s Latest Online PR Disaster — With The Exact Wrong Guy (Again)

November 2, 2009

Dave Carroll caused enough of an online reputation problem for United Airlines when they lost his guitar. His song, United Breaks Guitars, was a hit for him and a bomb exploding in United’s PR department. Now, new grief with Dave – go figure. Too funny to be true – but it is.

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Creative Internet Marketing Stories: HealthPartners Online Services

September 19, 2009

HealthParners breakawy success with their creative mascots – Petey (specimen cup) and Pokey (needle) and innovative use of Social Media equals success. Fun story – great ideas!

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Business Competition 2.0 — Local Internet Marketing

August 30, 2009

Local Internet Marketing, the often overlooked stepchild to the more glamorous and difficult big sister – Internet Marketing (national and global scope) – actually is appropriate for most businesses. The key tactic – Local SEO – has significant competitive advantages: speed, ease, less resource drain and need to babysit. Learn if Local Internet Marketing is a fit for your business and get some ideas on how to get underway now.

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